me88sg Privacy Policy

1 Introduction

This Privacy Policy (hereinafter referred to as "the Policy") describes how me88sg ("we", "us", "our", or "the Platform") collects, processes, stores, and protects the personal data of individuals ("you", "the User", or "the Player") who access and use the me88sg online gaming platform at https://me88sg.cam, including all associated sub-domains, mobile-optimised interfaces, and customer support channels.

me88sg is committed to handling your personal data responsibly, transparently, and in accordance with applicable data protection principles. We do not treat your data as a commodity. The data you entrust to us is used solely to deliver a secure, compliant, and high-quality gaming experience tailored for players across Malaysia — whether you are joining us from Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, Shah Alam, or anywhere else in the country.

By registering an account, accessing the Platform, making a deposit, or otherwise using any service provided by me88sg, you acknowledge that you have read, understood, and consent to the data practices described in this Policy. If you do not agree with any part of this Policy, you must discontinue use of the Platform immediately.

2 Definitions

For the purposes of this Policy, the following terms carry the meanings set out below:

• "Personal Data" means any information that relates to an identified or identifiable natural person — including but not limited to name, identification number, contact details, financial information, and device identifiers.
• "Processing" means any operation performed on personal data, including collection, recording, storage, adaptation, retrieval, use, disclosure, erasure, or destruction.
• "Data Controller" means me88sg, the entity that determines the purposes and means of processing your personal data.
• "Data Processor" means any third party that processes personal data on behalf of me88sg in accordance with our instructions — such as payment service providers or KYC verification partners.
• "KYC" (Know Your Customer) means the identity verification process required to confirm a Player's identity, age, and source of funds.
• "Cookies" means small text files placed on your device by the Platform to store session, preference, or analytical information.
• "Consent" means a freely given, specific, informed, and unambiguous indication of your agreement to the processing of your personal data.

3 Personal Data We Collect

me88sg collects personal data through several channels — including account registration, KYC submission, financial transactions, customer support interactions, and your use of the Platform. The categories of data we collect, and the context in which they are collected, are described below.

3.1 Data Collected Directly from You

3.2 Data Collected Automatically

4 How We Use Your Personal Data

me88sg processes your personal data for the following purposes:

• Account Management: Creating, maintaining, and administering your me88sg account, including authentication and account security.
• KYC & Age Verification: Verifying your identity and confirming that you meet the minimum age requirement of 21 years before permitting deposits and withdrawals.
• Payment Processing: Facilitating deposits via Malaysian payment channels including Touch 'n Go eWallet, Boost, GrabPay, DuitNow, FPX, Maybank2u, CIMB Clicks, and Public Bank Online, and processing withdrawal requests to your verified payment method.
• Fraud Prevention & Security: Detecting and investigating suspicious activity, unauthorised access, money laundering, and other prohibited conduct as described in our Terms & Conditions.
• Regulatory Compliance: Meeting our obligations under applicable anti-money laundering (AML), counter-terrorism financing (CTF), and gaming regulations, including record-keeping and reporting requirements.
• Customer Support: Responding to your enquiries, processing complaints, and providing assistance in English, Bahasa Melayu, and Mandarin.
• Platform Improvement: Analysing aggregated usage data to identify technical issues, improve game performance, and enhance the overall user experience.
• Responsible Gambling: Monitoring account activity to identify patterns that may indicate problem gambling behaviour, and providing proactive support and self-exclusion tools where necessary.
• Marketing Communications: Sending promotional updates, bonus notifications, and platform announcements — only where you have given explicit consent or where permitted by applicable law. You may opt out at any time.

5 Legal Basis for Processing

me88sg processes your personal data on one or more of the following legal grounds:

• Contractual Necessity: Processing required to perform our obligations under the agreement between you and me88sg — including account operation, payment processing, and service delivery.
• Legal Obligation: Processing required to comply with applicable laws, including KYC obligations, AML/CTF regulations, and reporting to regulatory or law enforcement authorities.
• Legitimate Interests: Processing necessary for the legitimate interests of me88sg, including fraud prevention, platform security, and service improvement, where such interests are not overridden by your privacy rights.
• Consent: Where you have provided explicit consent, for example for optional marketing communications. You may withdraw consent at any time without affecting the lawfulness of prior processing.

6 Data Sharing & Disclosure

me88sg does not sell, rent, or trade your personal data to any third party. Personal data is disclosed only in the following circumstances:

6.1 Trusted Service Partners

We engage trusted third-party service providers who process data on our behalf under strict data processing agreements. These include:

• Payment Service Providers: Malaysian payment platforms including Touch 'n Go eWallet, DuitNow, FPX, Maybank, CIMB, and others — to facilitate deposits and withdrawals.
• KYC & Identity Verification Partners: Third-party identity verification services used to validate government-issued ID and confirm player eligibility.
• Cloud Infrastructure Providers: Server and hosting partners responsible for storing and processing Platform data in secure, access-controlled environments.
• Fraud Detection & Security Services: Providers that assist in detecting fraudulent activity, bot usage, and account compromise.

6.2 Regulatory & Legal Disclosure

me88sg may disclose your personal data to regulatory bodies, law enforcement agencies, or courts of competent jurisdiction where required to do so by applicable law, court order, or regulatory directive. We will notify you of such disclosure where legally permitted to do so.

6.3 Corporate Transactions

In the event of a merger, acquisition, or sale of all or part of me88sg's business, personal data held by the Platform may be transferred to the acquiring entity, subject to equivalent privacy protections.

7 Data Retention

me88sg retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. Our general retention guidelines are as follows:

• Account and Identity Data: Retained for the lifetime of your active account, plus a minimum of five (5) years following account closure, in accordance with AML record-keeping obligations.
• KYC Documents: Retained for a minimum of five (5) years from the date of verification, or longer where required by regulatory authority.
• Financial Transaction Records: Retained for a minimum of seven (7) years in accordance with applicable financial regulations.
• Customer Support Records: Retained for three (3) years from the date of the last interaction, unless a longer retention period is required by an ongoing dispute or legal proceeding.
• Usage and Analytics Data: Aggregated, anonymised analytics data may be retained indefinitely. Identifiable usage logs are retained for up to two (2) years.
• Marketing Consent Records: Retained for three (3) years from the date consent was given or withdrawn.

Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised in accordance with our internal data disposal procedures.

8 Security Measures

me88sg takes the security of your personal data seriously and maintains a comprehensive set of technical and organisational safeguards including:

• 256-bit SSL/TLS Encryption: All data transmitted between your device and the me88sg platform is encrypted using industry-standard Transport Layer Security (TLS) protocols.
• Encryption at Rest: Sensitive data stored in our systems — including personal information and financial records — is encrypted using AES-256 encryption.
• Two-Factor Authentication (2FA): Available for all Player accounts to provide an additional layer of access security.
• Access Controls: Personal data is accessible only to authorised personnel whose roles require it, governed by strict role-based access control (RBAC) policies.
• Security Monitoring: Continuous monitoring of Platform infrastructure for intrusion attempts, anomalous access patterns, and potential data breaches.
• Regular Security Audits: Periodic third-party security assessments and penetration testing to identify and remediate vulnerabilities.

While we maintain robust security measures, no system is completely impenetrable. You are responsible for maintaining the confidentiality of your account login credentials. If you believe your account has been compromised, contact us immediately at [email protected].

9 Cookies & Tracking Technologies

me88sg uses cookies and similar tracking technologies to operate the Platform effectively and to improve your experience. Cookies are small files stored on your device that allow the Platform to recognise you and remember your preferences.

9.1 Types of Cookies We Use

• Strictly Necessary Cookies: Essential for the Platform to function. These manage your login session, maintain security tokens, and enable core functionality such as game loading and payment processing. These cannot be disabled.
• Preference Cookies: Remember your selected language, display settings, and other personalisation options to improve your experience across sessions.
• Analytics Cookies: Collect aggregated, anonymised data about how users interact with the Platform — such as pages visited, session length, and error occurrences — to help us improve performance.
• Security Cookies: Used for fraud detection, bot prevention, and to protect against cross-site request forgery (CSRF) attacks.

9.2 Managing Cookies

You may disable non-essential cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of the Platform. Strictly necessary cookies cannot be disabled without preventing you from using the Platform.

10 Your Rights as a Data Subject

You hold meaningful rights over your personal data. me88sg is committed to honouring these rights promptly and without undue burden. The rights available to you include:

To exercise any of the above rights, please contact our Data Protection team at [email protected] with the subject line "Data Rights Request". We will acknowledge your request within 5 business days and respond in full within 30 calendar days. Where a request is complex or numerous, this period may be extended by an additional 60 days, with prior notification.

We may request proof of identity before processing certain data rights requests to ensure the security of your account and the confidentiality of your personal data.

11 Children & Minors

If you have reason to believe that a person under the age of 21 has registered an account with me88sg or submitted personal data to the Platform, please notify us immediately at [email protected]. Upon receiving such notification, we will take prompt steps to verify the claim, terminate the account if substantiated, and securely delete all associated personal data.

12 International Data Transfers

Some of the third-party service providers we engage — including cloud infrastructure and fraud detection partners — may process data in jurisdictions outside Malaysia. Where such transfers occur, me88sg ensures that appropriate safeguards are in place, which may include:

• Standard contractual clauses approved by relevant data protection authorities;
• Binding corporate rules where transfers occur within a corporate group;
• Transfer to jurisdictions recognised as providing an adequate level of data protection; or
• Obtaining your explicit consent where no other safeguard is applicable.

Details of specific transfer mechanisms applicable to any international processor may be requested by contacting us at [email protected].

13 Third-Party Links & Services

The me88sg Platform may contain references to third-party services such as payment gateways (e.g., DuitNow, FPX, Touch 'n Go eWallet) that operate under their own separate privacy policies. When you interact with a third-party payment interface or service, that party's privacy practices apply. me88sg is not responsible for the privacy practices or data handling of any third-party provider and encourages you to review their policies independently.

14 Amendments to This Policy

me88sg reserves the right to amend this Privacy Policy at any time. Where amendments are material — for example, where we significantly change the categories of data collected or the purposes for processing — we will provide reasonable advance notice to active Players via the Platform or by email to the address registered on your account.

The date of the most recent revision is displayed at the top of this document. Your continued use of the Platform following any amendment constitutes your acceptance of the revised Policy. We encourage you to review this page periodically to stay informed of any changes.

15 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data, please contact the me88sg Data Protection team through the following channels:

• Email: [email protected] — subject line "Privacy / Data Rights Enquiry"
• Live Chat: Available 24/7 via the Platform — average response time 3–5 minutes
• WhatsApp Support: Available 24/7

Support is available in English, Bahasa Melayu, and Mandarin Chinese. We serve players across Malaysia — including Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, Shah Alam, Kota Kinabalu, and Kuching — and strive to respond to all data enquiries within five (5) business days.